Employer Branding Consultancy

Crafting the toolkit to help our clients attract and retain the best talent

Brandenburger Tor, Germany

Be an employer of choice

In today’s competitive job market, it’s essential for businesses to create a compelling and authentic employer brand that resonates with the best candidates and ensures long-term employee satisfaction. Nowadays the success of your business depends on more than just offering competitive salaries and benefits.

 

At MRG, we specialise in crafting powerful employer brands that not only attract top talent but also foster a sense of belonging and purpose among your current employees. Our tailored solutions are designed to meet the unique needs of your organisation, helping you stand out from the crowd and become an employer of choice.

Why Employer Branding Matters

A compelling employer brand attracts high-caliber candidates who align with your company’s values and goals, reducing recruitment costs and time-to-hire.

Employees who identify with your brand are more likely to stay loyal and motivated, reducing turnover and associated costs. Most importantly engaged employees are also more productive and innovative, which in turn drives overall success and growth.

We are dedicated to helping you create a lasting impact in the minds of both potential and current employees. Contact us today to learn more about our tailored employer branding services.

 

Our Offerings

Strategic Brand Development

We collaborate closely with your team to understand your company’s values, mission, and culture. Using these insights, we create a strategic framework that forms the foundation of your unique employer brand. From here we can produce your employee value proposition.

Compelling Storytelling

Our expert storytellers bring your brand to life through captivating narratives. We showcase your company’s journey, successes, and employee experiences in a way that resonates with potential candidates and engages your current workforce. This could be in the form of blogs, videos and general messaging.

Visual Identity

A strong visual identity is essential for brand recognition. We can design a visually appealing brand identity that reflects your company’s personality and values, ensuring a consistent and professional image across all touchpoints.

Candidate Experience Enhancement

We streamline your recruitment processes to provide candidates with a seamless and positive experience. From application to onboarding, we ensure every touchpoint reflects your brand’s values and commitment to excellence. We take first hand experiences from your employees to craft authentic case studies.

Our Facilitators

CHARLOTTE RUSH

Introducing Charlotte, a highly accomplished, influential and versatile senior-level marketing professional. She has over 20 years of comprehensive experience across numerous industry sectors, working for high-profile, blue-chip companies generating notable achievements in B2B and B2C marketing.

Charlotte comes to MRG Consult with outstanding interpersonal, communication and leadership abilities utilised to influence strategically at board-level whilst operating from a collaborative management style. She demonstrates proven expertise in all marketing disciplines by employing a solution-focused mindset to deliver even in the most complex situations.

Previous clients describe Charlotte as having remarkable “ingenuity, depth of understanding and enthusiasm for brand strategy.”¬† Her knowledge and finesse for revolutionising any organisation’s employer branding strategy and seamlessly integrating it into its corporate narrative are exceptional.